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Craig Schmalz

“As our brand strategist, Anarae has exhibited great talent in brand formation and communicating copious amounts content through well thought out design. She practices her discipline with sophistication, care, and a yearning to impact our audience. Her ability to understand and reference our needs, and imagine and create masterful designs conveying content and calls to action is sublime. Through her craft, she has an appetite for style and a hunger for meaning and impact. She’s a true collaborative professional with resolute integrity. Through her design—strengthened by her project management prowess—she has assisted us with strengthen bonds with our audience and forge an even better understanding of what great design can accomplish. She has my unequivocal recommendation.”

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Anarae Nowlan

Brand Manager

Anarae Nowlan is a policeman’s daughter, raised in the small town of Gooding, Idaho. From an early age, she was taught the importance of hard work, community, integrity, and everyday kindness. A graphic designer by training, she holds a degree in Visual Communications but is also a brand manager and strategist, marketing guru, accountant, and writer/editor.

Prior to opening Anarae Design Group, Anarae gained extensive experience working with national companies that provide a proven track record of successful brand awareness and marketing. She exudes a professional passion for her work and has worked with businesses around the world to develop and launch brands that create impact. She tackles every project, from design to editorial pieces, with the goal of creating brands that inspire loyalty and change the world. Outside of work, Anarae enjoys spending time with her husband and their kids Grant and Paige, traveling, hiking, drinking coffee, and sipping cabernet sauvignon and Irish whiskey.

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