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GPG Music – Rebranding

GPG Music is the premiere source for award-winning pageantry music and design for marching band.

The first step in this rebranding was redefining GPG Music’s purpose and putting that into a why statement. “We partner with music educators to inspire the next generation.”

This logo has a crisp boldness to it but you may also see a melody within the GPG: a flat line along the top of the letters, the curve of the first G finished in the P, and the second G interlocked with the P. Within the design we coupled these elements with the feeling of simplicity you expect from working with GPG Music.

Anarae Nowlan

Brand Manager

Anarae Nowlan is a policeman’s daughter, raised in the small town of Gooding, Idaho. From an early age, she was taught the importance of hard work, community, integrity, and everyday kindness. A graphic designer by training, she holds a degree in Visual Communications but is also a brand manager and strategist, marketing guru, accountant, and writer/editor.

Prior to opening Anarae Design Group, Anarae gained extensive experience working with national companies that provide a proven track record of successful brand awareness and marketing. She exudes a professional passion for her work and has worked with businesses around the world to develop and launch brands that create impact. She tackles every project, from design to editorial pieces, with the goal of creating brands that inspire loyalty and change the world. Outside of work, Anarae enjoys spending time with her husband and their son Grant along with their two beagles, traveling, hiking, drinking coffee, and sipping cabernet sauvignon and Irish whiskey.

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